"You can't be noticed unless there is sincerity in your work." Fashion designer Yasmine Yeya on being inspired by Egypt’s beauty, landing Jennifer Lopez as a customer, and debunking the overnight success myth

Episode 26 November 18, 2020 00:46:30
"You can't be noticed unless there is sincerity in your work." Fashion designer Yasmine Yeya on being inspired by Egypt’s beauty, landing Jennifer Lopez as a customer, and debunking the overnight success myth
The Lighthouse Conversations
"You can't be noticed unless there is sincerity in your work." Fashion designer Yasmine Yeya on being inspired by Egypt’s beauty, landing Jennifer Lopez as a customer, and debunking the overnight success myth

Nov 18 2020 | 00:46:30

/

Show Notes

How do you go from working in advertising, to waking up with a gazillion Instagram notifications of J.LO wearing your mustard yellow couture gown to her movie premiere? In this week's episode, Hashem sits with fellow Egyptian, designer Yasmine Yeya, to discuss what entrepreneurship means to her...and their mutual love of Egyptian fattah! Yasmine shares stories from her beginnings; how she launched the now well respected Maison Yeya, and her transition from emerging designer, to a couturier whose opinions are so sought out by her clients that she acts as part designer, part friend & therapist to help them through the finish line and fulfill their wedding gown dreams.

Other Episodes

Episode 18

July 29, 2020 00:40:16
Episode Cover

Debra Kletter on creating magical “food experiences” for her clients and why flavors have memory

As the world of theatre was affected by the recession a decade ago, Debra Kletter founded Eat Quest NYC, a service that creates bespoke...

Listen

Episode 32

February 24, 2021 00:43:44
Episode Cover

‘If your concept isn’t differentiated, you’re selling hot air.’ Samer Hamadeh on his mission as an F&B owner/operator and how to develop an edge.

This week we caught up with our d3 neighbor Samer Hamadeh to doubleclick on his pivot from nightlife impresario as founder of Stereo Arcade--a...

Listen

Episode 19

August 12, 2020 00:49:10
Episode Cover

Richard Windsor on the implications of breaking up Big Tech, why Apple and Google are surprisingly similar, and what the Tik Tok fuss is all about.

This week Hashem is joined by Richard Windsor, founder of [Radio Free Mobile](https://radiofreemobile.com) which focuses on research & analysis across the digital & mobile...

Listen